What this is
Book marketing goes wrong when it optimises for the wrong number. Impressions are cheap. What matters is whether a person who would genuinely enjoy your book ever encounters it. Every plan we write starts from that reader and works backwards.
What’s included
- Reader and comparable-title research — who buys books like yours
- A dated launch plan covering pre-order, launch week and the long tail
- Amazon Ads and Meta Ads setup, managed against a budget you set
- Review generation through legitimate ARC and reader channels
- Newsletter, podcast and bookstagram outreach lists with pitch copy
- Monthly reporting on sales, rank and cost per copy sold
How it runs
01Positioning
We work out who the book is for and what shelf it sits on.
02Plan
A written campaign with dates, channels and a budget.
03Run
We execute, monitor and reallocate spend toward what converts.
04Report
Plain numbers every month. No dashboards that hide the truth.
Why it matters
We will tell you when a campaign is not working. That is worth more than a nicer chart.
Ready when you are
One conversation is usually enough to tell you whether this is the right next step.